Window accessories – 13 simple ways to earn more on the sale of windows

Do you run a business? Do you assemble windows and doors? Are you wondering how to stand out on the joinery market and get more customers? If you answered yes to one of the above questions, this article is for you.


The modern window and door joinery market – despite the great demand for assembly services and the products themselves – is not easy. Many companies are looking for ways to optimize sales and methods to maximize profits. Especially for you, the salesman or installer, we have prepared the following list of things, thanks to which you will earn more money, you will save time on complaints and you will gain a satisfied customer!

1. Handles Secustik®

The handle has a locking mechanism that makes it difficult to force the window from the outside. The characterictic feature of these handles is also the specific sound that the Secustik mechanism emits when turning the handle.

What do you gain as a company?

  • increase the turnover by 5-10% – 30-50 PLN per piece of window
  • reduce the risk of complaint (durability of the handle)
  • you become a specialist for the customer

A simple plastic handle (on the left) compared to the handle Secustik (on the right).

What will your client gain?

  • his and other family members safety will increase– thanks to the Secustik mechanism it is more difficult to force the window (watch the video)
  • precise window operation (45-degree stroke, characteristic click using), because the handle will “prompt” when the window is unsealed and when the window is tilt
  • aesthetic appearance and solid finish

See the advantages of the Secustik handle in practice.

2. Warm edge spacer

Used between the panes for additional thermal insulation

What do you gain as a company?

  • Increase of the turnover by about 1-2%
  • you become a specialist for the customer

What will your client gain?

  • better thermal performance at a low-cost
  • visual finish of the window (instead of the standard aluminum spacer bar – their warm versions are made in different colors)
  • reducing the formation of water vapor and mold inside the window
  • increased sealing of panes

The warm edge not only improves the thermal parameters of the window, but also its visual qualities.

  • calmness for years – lower risk of breaking glass (more flexibility than the standard spacer)
  • using warm edge spacer from Superspacer, adds up to 2 dB improved acoustics

New technology

The leading solutions on the market, such as the Superspacer warm edge spacers, significantly reduce the amount of gas escaping from the inside, so that the window maintains the thermal parameters for longer.

SuperSpacer warm edge are made of polymer foam containing a molecular sieve, which gives it extraordinary properties.

3. Hidden hinges

Hinges hidden in the wing

What do you gain as a company?

  • you become a specialist for the customer
  • increase of the turnover per window (2-3%)
  • you do not think about hinge caps – you save time and money for services
  • reduce the risk of complaints (up to 30% higher load capacity)

What will your client gain?

  • aesthetic appearance throughout the life of the window,
  • no dirty, unsightly, dropping plugs
  • longer window life

New technology

The leading solutions on the market, such as the Superspacer warm edge spacers, significantly reduce the amount of gas escaping from the inside, so that the window maintains the thermal parameters for longer.

On two pictures from the left the most common view of the usual hinges. On the right side a corner with covered hinges. No visible hinges = no problems.

4. Frosted glass

Glass with limited transparency.

What do you get as a company?

  • you increase the turnover per window (1-2%)
  • you become a specialist for the customer

What will your client gain?

  • sense of privacy in the bathroom with simultaneous access to daylight – no mouldy curtains, etc.
  • comfort (using frosted glass, we can put drapes or other curtains aside)

The frosted glass is ideal for the bathroom, where it protects the privacy of your client.

5. Safety glass

Tempered/ laminated glass

What do you get as a company?

  • you increase the turnover per window (2-5%)
  • you become a specialist for the customer
  • you build the image of a company that cares about the client.

What will your client gain?

  • safety (thanks to the safety glass, child or adult will not get hurt when the glass is broken)
  • additional protection against burglary (even broken safety glass will not allow unauthorized guests to enter your home or store)

A safety glass made of glued glass will be ideal, for example, to a shop-floor in a shopping center. Even after breaking down effectively prevents entry.

6. Suncool glasses

Suncool glazing provide greater protection against solar radiation.

What do you gain as a company?

  • you increase your earnings per window (30-40% more of the turnover per window!)
  • you become a specialist for the customer

What will your client gain?

  • comfort (thanks to lower inside temperature)
  • reduction of expenses for air conditioning

Did the client chose a large sliding window or a large FIX window? Additionally mounted on the south side? As we well know, glass usually heats up and transfers heat to the inside. Today's technology has dealt with the problem of heating - the answer is Suncool panes.

Voytech Stanowski

Suncool is a thermochromatic glass – panes with high light transmittance and low solar energy transmittance (source: www.pilkington.com).

7. FIX window as a way to save money

Customer claims that the offer you presented to him is too expensive? Here’s how to reduce your purchase costs!

What do you gain as a company?

  • you become a specialist  who knows the market and prices in estimation of the client
  • you win more deals  / tenders

What will your client gain?

  • saves money
  • more light in the room
  • increases thermal comfort – FIX windows have better thermal insulation!

Remember!

The 4000×2000 sliding door can surprise the customer with a price – if the customer dreams of a huge glazing on the whole wall, it’s still possible. All you have to do is propose a FIX (unopened) window to the customer – the price will go down definitely, and the customer will get his dream large window.

8. Tilt first

Reverse way of opening the window, an alternative to buttons and keys. Thanks to the simple change of the fitting – the handle positioned horizontally tilts the window, setting the handle vertically upwards opens window . Additional safety especially for small children.

What do you gain as a company?

  • you increase earnings per window
  • you build the image of a company that cares about the safety of customers
  • you become a specialist for the customer

What will your client gain?

  • additional security (the child will not open the window, only tilt it)

Tilt first in practice.

9. External balcony handle

Small external handle installed in balcony doors. Enables you to close the doors without external handle.

What do you gain as a company?

  • you build the image of a company that cares about customer comfort

What will your client gain?

  • the possibility to  close the balcony doors conveniently while being on the balcony

Does your client often go to the balcony, for example a cigarette? Certainly, he will appreciate the balcony latch with the handrail.

10. Glass with variable transparency

Adaptive glass – useful especially in office spaces –thanks to the power connection, the translucent window becomes matt.

What do you gain as a company?

  • you become a specialist for the customer
  • increase the turnover per glass (100-150%)
  • you build the image of a modern company with modern solutions

What will your client gain?

  • a sense of privacy during meetings or reunions at the office

See how glass with variable transparency works.

11. Filling of the fitting groove

What do you gain as a company?

  • you build the image of a company that cares about customer comfort
  • increase of the turnover per window (1-2%)

What will your client gain?

  • no problems with cleaning dirty fitting groove
  • comfort of windows usage

The customer chose a large sliding doors or a FIX? Furthermore mounted from the south side? As we all know, the glass usually heats up and transfers heat to the inside. Today’s technology coped with the heating problem – the answer is Suncool glass.

Wojciech Stanowski

The fitting groove – indentation in the window frame. Without filling – easy to get dirty.

12. Gray gasket

Most windows on the world market are still in white color. Gray matches white!

What do you gain as a company?

  • you build the image of a company that cares about customer comfort
  • increase of the turnover per window (1-2%)

What will your client gain?

  • aesthetic appearance of windows

The gray gasket gives a better visual effect.

13. Low aluminum threshold for balcony doors

Low aluminum threshold instead of a typical PVC window sill

What do you get as a company?

  • you build the image of a company that cares about customer comfort
  • increase of the turnover per window (1-2%)
  • you get respect in the eyes of a customer who has a child, a disabled person or goes on a terrace with a trolley

What will your client gain?

  • comfort when entering the balcony, or the terrace
  • does not destroy / does not scratch the PVC threshold

Thanks to the low aluminum threshold, your client will enjoy its durability and aesthetic appearance for longer.

Patryk Lakucewicz debesto

about author

Patryk Łakucewicz

As a Key Account Consultant at debesto.com, I specialize in the aluminum windows and patio doors, with 7 years of experience assisting US building companies.

I’ve completed over 700 orders, showcasing a hands-on understanding of big business needs. I offer practical expertise alongside a proactive approach to meet project goals.

Outside of my professional life, I’m an enthusiast of sports, especially soccer.



Connect with me

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